Unlike in the past, Link building has become different altogether. Today, it is about quality and not quantity. One thing to bear in mind is that your link-building strategy will not show instant results. The process will be slow, even if done right. The authority and quality of the web pages used to build links determine the ranking position on Google.
Marketers use link-building strategies to receive external links to their sites. For example, as a dentist start a dental blog including content like the significance of regular oral checkup, brushing and flossing needs, and other oral hygiene tips.
Educate readers and write blogs geared towards dental industry peers and findings. The more helpful information you share the more niche blogs will prefer to add your link.
Link building is significant for SEO, so it is vital to have a potent link-building strategy. According to a study, the first position on search results has 3.8 times more incoming links when compared to the 2nd or 3rd spots. The higher, credible, and authoritative the quality of the backlink, the higher will your blog appear on SERPs. Some proven link-building strategies that busy marketers can use are given below.
- Guest blogging strategically
- Create & distribute infographics
- Start engaging on social media
- Capitalize on broken links
- Analyze competitors backlinks
- Monitor backlinks
- Earn editorial links
The World Wide Web is congested with plenty of information. So, you need to make sure to take steps in improving and maintaining your backlink profile health. There are hundreds of backlink checkers, so which is the best one? Here is a list of commonly used backlink monitoring checkers that can help.
Linkascope
Busy marketers can keep track of their website and backlink profile with this user-friendly tool. Linkascope is a website uptime and backlinks monitoring software. This tool allows monitoring of every link directed to your website. When any backlink ,is lost you are notified, which allows you to take action instantly and recover them.
The backlink analysis report helps to evaluate link-building strategy as well as fix any identified issues to enhance its effectiveness. Identify the frequently used anchor texts from other sites directed to your website. Check landing pages, which carry the majority of backlinks. You can gain a vision of how they are affecting the traffic on your site.
Know your site’s domain score, total backlinks number, referring domain, nofollow links, etc. The by2.io allows shorten the long URL, which makes sharing easy. The URL shortener enhances your SEO as you can link web pages and blog posts in multiple places.
SEMrush
A popular backlink analysis tool that allows for enhancing organic growth, offering keywords, tracking competitors’ backlinks, gaining good quality links, and more.
Ahrefs
The tool is a favorite among digital marketers because it is powerful keyword research and backlink monitoring solution. You can cleverly spy on competitors’ keyword and link-building strategies. Filter competitors based on domain authority scores and link types.
LinkMiner
The tool allows filtering backlinks by lost, delete, new, and no-follow. Besides backlinks analysis, you gain a full report that allows determining the high-quality incoming links. The interface is clear and easy to use.